Welcome to Ignite!
A blog to fire up the best in you and your company.
What do you want to explore?
Your Brand from Four Perspectives: Every Angle You Should Consider
Your brand is everything. It’s all-encompassing. It weaves together everything you and your people do in your company from the day your business is conceptualized. A coherent and [...]
What is Marketing? Hint: It’s Probably Not What You Think
Marketing is a term you probably hear thrown around on a daily basis, but what does it really mean for your business? Let’s start by defining what marketing isn’t. It [...]
What’s the Silver Bullet?
Is there a Marketing Silver Bullet? In the age of instant gratification, it’s understandable that you might expect to wave a magic wand and see your marketing strategy and tactics [...]
Is Your Website Working for You? Must-Have Essentials for a WordPress Website
Is Your Website Working for You? Must-Have Essentials for a WordPress Website Your website. It’s the first impression potential customers and clients will have of your business. It is a [...]
Now That You Have a Strategy, What’s Next?
Strategy is the backbone of marketing. It is the litmus test by which you determine tactics and measure ROI. In a recent blog, we discussed five steps to developing a [...]
Bad Fonts or Design Could Be Costing You Money Right Now
By Hannah Nguyen, Intern First off, what did you think of the title image’s font? Cute? Bubbly? Did you wonder why a professional marketing consultant would choose something that looks like it [...]
