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Welcome to Ignite!

This blog is designed for executives and marketing professionals who need quick, thought-provoking ideas on how to personalize mainstream marketing and strategy ideas.

Our blog posts focus on the following categories:

  • Strategy
  • Marketing
  • Communications
  • Personal Development

Look for the corresponding icons in each blog title to give you a sense of what is being discussed.

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Strategy

Marketing

Communications

Professional Development

Is Your Website Working for You? Must-Have Essentials for a WordPress Website Your website. It’s the first impression potential customers and clients will have of your business. It is a reflection of your company — [...]

Strategy is the backbone of marketing. It is the litmus test by which you determine tactics and measure ROI. In a recent blog, we discussed five steps to developing a marketing strategy. What comes after [...]

By Hannah Nguyen, Intern First off, what did you think of the title image’s font? Cute? Bubbly? Did you wonder why a professional marketing consultant would choose something that looks like it could be used in a [...]

Most companies know marketing is an important part of business. We would argue it isn’t just a part of your business — marketing is your business. Marketing is a broad term that describes a bunch [...]

When it comes to marketing, small-to-midsized businesses often get stuck in the difficult position of needing a robust marketing strategy with on-point execution but without the budget to hire an experienced executive level marketing leader [...]

“If you’ve never heard of it, if you wouldn’t choose it, if you don’t recommend it, then there is no brand, at least not for you.” — Seth Godin As a marketing professional, never in [...]